RAIN
make it RAIN.COMPETENCIES (YES! WE ARE COMPETENT.)
I don't care about the other women or the gambling or the secret weekend in Villefranche sur Mer... It's your media-rich web applications, Charles. That's why I've stayed all these years. You always had such... perfect... media-rich web applications.
INTERACTIVE DEVELOPMENT
The best developers in Utah - so we've been told. In fact we have been fortunate enough to have received some of the most prestigious awards in the business, including our work awarded "Adobe Site of the Day" on two separate occasions. Additionally, we have received such interactive awards as Flash Forward's "Flash Application Winner," The Webby's "Technical Achievement Award", and a myriad of others.
RAIN is an Adobe Partner and participates in their private beta programs. Several of our employees teach university level Flash classes and some have presented as experts at national Flash conferences. RAIN hosts the Utah Flash Developers User Group and offers bi-weekly community instruction in Flash. Employees are actively training and improving their skill sets. Our programmers' renowned expertise has been invaluable to such clients as Hewlett-Packard, Franklin Covey, and Ancestry Press.
RAIN makes full use of the Flash platform, including interaction design, usability, animation, media and programming. RAIN is a recognized expert on the Flash Player and all of it's relating technologies, including Flash CS3, Flex and even AIR. Additional RAIN technology aspects include Flight MVC, PHP, CakePHP, MySQL, JavaScript, CSS (cascading Style Sheets). If you happen to know what any of this actually means, please submit your resume to: .
We not only design a strong user interface but we custom build the engine that makes your website zoom, and the tools that keep your customers parked online - RAIN's "stickiness" factor. Bottom line, we build sites that people want to use.
GRAPHIC AND WEB DESIGN
From the simplest corporate identity to a detailed and comprehensive advertising campaign to a strong interactive user interface, RAIN has a long history of providing our clients with the highest level of creative design. We've designed marketing and advertising pieces for a vast array of industries including manufacturing, business, high technology, entertainment, municipal, creative services, retail, non-profit and more.
CONSULTING/CONCEPTING
Each successful campaign must begin with the proper creative spark. Starting with our in-house talent, and branching out to other tested and trusted creative resources and production teams, RAIN tailors a custom brainstorming team to each client and project. RAIN's creative braintrust has a long history of generating highly effective communication pieces that cut to the chase and deliver our clients' messaging in ways that get noticed.
In fact, on several occassions RAIN has been contacted by such groups as NuSkin and Franklin Covey to provide on-site consulting services to jumpstart creative discussions, campaigns, and overall company strategies. It was rumored that Stephen R. Covey's book, The Seven Habits of Highly Effective People, was to only include six habits until they brought RAIN in. Ok, only kidding - just making sure you were still awake. Overall, RAIN thrives on providing direction, insight, and advice for any marketing and interactive need.
COPYWRITING
RAIN's copywriters have worked with corporations of all types and sizes to apply the power of good writing to all kinds of creative projects. We provide our clients with a rare blend of talent, creativity, experience, professionalism, and personalized service.
PRODUCTION SERVICES (TV, RADIO, OUTDOOR, ONLINE VIDEOS, PODCASTS)
RAIN's production capabilities span the wide spectrum of all media channels including TV, radio, print, outdoor, online videos, and podcasts.
Our award-winning production team has delivered film and video projects for such clients as Adobe, VeriSign, LANDesk, Novell, Franklin Covey, Control 4, Sorenson Technologies, NextPage, and more. Our capabilities cover all aspects of production, from project concepting to direction, as well as post-production, including title animation and motion compositing.
RESEARCH (FOCUS GROUPS, USABILITY TESTS, CONSUMER SURVEYS)
The three most important elements before beginning any major long-term project are: 1) Research, 2) Research, and 3) Research. In order to know where you are going to take your audience you must first understand where your audience is in terms of attitudes, knowledge, and beliefs.
Whether you need qualitative research (focus groups and intercept surveys) or quantitative data (phone surveys), we can develop and implement a research package that meets your needs from start to finish, and provide you with a full final market analysis.
PUBLIC RELATIONS & EVENTS
RAIN knows the media and how to get your compelling message out to the masses. We integrate both traditional and non-traditional media channels to engage your audience from all angles - to where they work, live, and play.
Our traditional PR methods include creative press releases that break through the media's email and fax clutter. We also pitch your message through TV and radio show opportunities to further bring airtime and credibility to your product or event.
RAIN's event development is encompassed by experiential marketing efforts. We firmly believe that your audience must be engaged face to face to ensure a memorable and positive experience with your brand. Through viral and grassroots efforts, our event marketing team will ensure that your product makes a lasting impression.
ONLINE MARKETING & WEB ANALYTICS
An incredible website is one thing, how it is marketed online is another. We not only pride ourselves in ensuring that your customers find and utilize your site through targeted Key Word Analysis, Pay-Per-Click Management, and Search Engine Optimization, but we also generate publicity through our Social Media Optimization methods by using online forums and community websites.
You have a strong online brand and we can protect it through our Reputation Management system. We monitor blog posts, comments, articles and information about your company and proactively negate bad press and questionable content to ensure your company is always seen in the right light.
Lastly, but most importantly, we track your site's analytics. We can tell you who is coming to your site, what they are interested in, and how long they are staying. These analytics ensure a proper process evaluation to validate your online marketing plan and tactics.
MEDIA BUYING (TV, RADIO, PRINT, OUTDOOR)
We know the media marketplace and how to negotiate the best value for your invested dollar. We not only negotiate paid media placement but bring additional value through station partner websites, bonus spots, and client appearances on TV and radio programs. We also understand the strengths of each station, and work to ensure your message is placed at the right time for the right consumer.
Whether your need is TV, radio, print, or outdoor, we will do all of the research, negotiating, and placement on your behalf to make certain your message reach is deep and your frequency is strong.